MEET MALE GROOMER – SONIA LEE

“I find beauty in everything,” says male groomer Sonia Lee, “If people feel great after I do their makeup, it makes me feel great and happy.” Her openness to experiment, coupled with her broad skills to achieve the right effect, allow Lee to explore a variety of projects and achieve the full depth of her skill.
Ms. Lee, who was born and raised in Seoul, believes that to be beautiful is to like one’s self and feel confident. In her sixteen years of experience as a professional makeup artist and male groomer, enhanced by a background in studying fashion design and working on films, Ms. Lee has created a diverse world of beautiful people, including male celebrities Neil Patrick Harris, Kevin Bacon, Woody Harrelson, and Chris Rock – just to name a few. EVOLUTIONMAN had an opportunity to chat with Ms. Lee.
Q: How did you get your start in the makeup and grooming industry?
 A: I studied art and fashion in Korea. One of my teachers suggested I transition into makeup as I had an eye for beauty. I then attended the best makeup school in Korea. Due to my skills, Amore and Judanhak are the two companies that influenced me to come to Los Angeles.
Q: What is the most exciting aspect of your job?
 A: It is exciting meeting artists and creative people. It’s always a nice surprise when you become someone’s makeup artist after working with them for the first time.
Q: What products are you addicted to at the moment, that you use on a daily basis on your clients?
 A: I love lip balms and bronzers to create a healthy glow.
Q: What are some of the most basic (yet really important) skincare tips you have for men?
 A: Good sleep, exercise, and nutrition. Also, it is important to find out what type of skin you have, then use the right products.
Q: Any skincare DON’Ts for men?
A: A common mistake is men thinking skincare is just for women. It is equally important for men to care for their skin. Skin is skin!
Andrew Garfield – Golden Globes
Q: Why do you think men are finally realizing makeup isn’t just for women anymore?
A: It’s the same as plastic surgery these days, it’s more public and popular to use makeup for men. They are wishing to look younger and fresher as well. Smooth fresh skin, shiny eyes, and gorgeous hair have always been desired, and it is now more widely accepted to use products for men to achieve these effects.
Q: Have there been any celebrities gracing the pages of magazines and looking sharp thanks to EVMAN?
A: Neil Patrick Harris, Anthony Hopkins, Geoffrey Rush, Andrew Garfield… I’ve been using it for red carpet and press.
Q: Lastly, what public figure do you think perfectly exemplifies the modern man?
A: Andrew Garfield exemplifies a true gentleman. He’s a successful young man with a great caring manner about him. He happens to be tall and handsome as well. :)
To get Ms. Lee’s daily beauty must-haves, read more about Lip Balm SPF 15 and Moisture Protect SPF 20 Bronze.
EVMAN would like to thank Sonia Lee and Executive Artists Management Los Angeles for the interview and biography on Ms. Lee.
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